CHINA GLAZE - FALL 2011 METRO COLLECTION PRESS RELEASE

URBAN EDGINESS AT YOUR FINGERTIPS

China Glaze Introduces 12 New Purely Pigmented Crèmes, High Coverage Glitters and Intense Shine Shimmers for Fall 2011



Los Angeles, CA – (April 2011): City living boasts excitement, a cool, edginess and confidence that oozes from fashion forward women like none other. City loving celebs like Lady Gaga, Rihanna, Ivanka Trump, Rosario Dawson and Jaime King have style to spare and their fashion sense trickles down to everyone from working women to college kids. This Fall, China Glaze has captured the big city feel in 12 sexy, sophisticated shades that are on trend, exciting and will be on every fashion maven’s “must have” list. Whether you prefer downtown funk or uptown class, China Glaze’s METRO collection pulls together ensembles and will undoubtedly make heads turn! Colors in this collection include:


· Skyscraper: A sparkling, glitter blue reminiscent of the sky over the city.


· CG in the City: Glittering dusty purple, bronze and silver multi-tonal glitter, perfect for a pop of edge from West side to East side.


· Urban-Night: Exactly what you need for a night on the town – rich purple crème.



· Traffic Jam: Stop traffic with a breathtaking, raspberry pink crème.


· City Siren: The perfect deep, red crème to match any outfit.


· Loft-y Ambitions: Burgundy shimmer and cocktail hour – nothing better.


· Brownstone: Burnt terracotta crème mirrors the quaint townhouses of the city.


· Midtown Magic: Burgundy base with flecks of gold shimmer captures the latest fashion trend.


· Street Chic: This gorgeous beige crème is the perfect go to shade letting your clothes do the talking.


· Concrete Catwalk: Steel grey crème is amazing for a chic mani.


· Westside Warrior: For the trendsetting woman this camo green crème is to die for.


· Trendsetter: Mustard yellow shimmer translates beautifully from hot dogs to nails.



Fall in the City is a magnificent time and China Glaze has interpreted the hues of the urban jungle into their limited edition METRO collection. Escape your everyday and indulge in the city life!

The China Glaze METRO collection will be available in a “Downtown” 6 piece box collection (includes Skyscraper, Concrete Catwalk, Westside Warrior, Trendsetter, Loft-y Ambitions and Midtown Magic), an “Uptown” 6 piece box collection (includes CG in the City, Urban-Night, Traffic Jam, City Siren and Street Chic and Brownstone), a brand new, amazing 3D 12 piece counter display, a 36 piece rack display, and as open stock colors.

China Glaze is free of DBP, toluene, and added formaldehyde.

China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit: www.chinaglaze.com or follow China Glaze on Twitter: http://twitter.com/ChinaGlaze

ZOYA FALL 2011 - SMOKE & MIRRORS

fall 2011 nail color

smoke and mirrors

...beautiful illusions

Zoya Nail Polish presents 12 enticing and mysterious new colors for fall 2011.

Zoya Smoke Collection
Jana (ZP564) - smoky mauve quartz cream
Petra (ZP565) - smoky eggplant mauve cream
Codie (ZP566) - smoky brown taupe cream
Anja (ZP567) - smoky palatinate purple cream
Cynthia (ZP568) - smoky Prussian blue cream
Dree (ZP569) - smoky camouflage green cream


Zoya Mirrors Collection
Nimue (ZP570) - smoky rich thistle metallic
Marina (ZP571) - smoky steel blue metallic
Tao (ZP572) - smoky slate gray metallic
Yara (ZP573) - sparkly olive green metallic
Neeka (ZP574) - sparkly amethyst purple metallic
Jem (ZP575) - sparkly fandango pink metallic

Zoya is the new color of fashion... The new Zoya smoke & mirrors colors were designed and inspired by top fashion designers and beauty icons.

Ultra long-wearing, glossy nail lacquers by Zoya are free of harmful industrial chemicals like toluene, camphor, formaldehyde, resin, dibutyl phthalate (DBP) that are known to cause cancer and birth defects.

Find Zoya smoke & mirrors as well as over 300 other high-fashion Zoya shades at www.zoya.com. As always, each and every Zoya color is made for beautiful women so we name them after beautiful women.

smoke & mirrors by Zoya - available July 15, 2011 (USA)

Sug. Retail $8.00 per 0.5 fl. oz. bottle (US)

LIPPMANN - UPCOMING FALL PRESS RELEASE

Lippmann Fall 2011

Billionaire: moody hunter green (creme)



Brick House: shimmering rust (shimmer)



Single Ladies: flirtatious red (creme)



PRICE: $16 (each)

WHERE TO FIND IT: Barneys New York, Neiman Marcus, Nordstrom, and online at www.deborahlippmann.com



Stormy Weather: an edgy granite (crème) is a collaboration with fashion designer Narciso Rodriguez.



PRICE: $16 (each)

WHERE TO FIND IT: Barneys New York, Neiman Marcus, Nordstrom, and online at www.deborahlippmann.com



Nordstrom Anniversary Set

Happy Birthday: a party in a bottle (glitter)
Forget You: party all night (glitter)
Candy Shop: bubblegum pink (glitter)

PRICE: $42 (set)

WHERE TO FIND IT: Barneys New York, Neiman Marcus, Nordstrom, and online at www.deborahlippmann.com

COLOR CLUB - BACK TO BOHO PRESS RELEASE

“Back to Boho” Fall 2011 Collection

The new collection features twelve 70’s inspired longwearing nail polish shades perfect for creating an effortless “Boho Glam” look. The collection will be available in September of 2011. With fun bohemian vintage inspired names, the Color Club “Back to Boho” Collection shades include:

Nomadic in Nude – a must have neutral for the season; off white and creamy
Earthy Angel – Gorgeous creamy camel
New Bohemian – a new 70’s take on Tiffany Blue
Shabby Drab – Purple Greige The ultimate boho color
Rad Nomad – Purple brown crème
Red-ical Gypsy – Boho chic red, a new take on a vintage classic red
Boho Mojo – Silvery, beige pearl
Nouveau Vintage – The perfect understated vintage frosty gold
Voodoo You Do – The perfect charcoal grey for the season with blue undertones
Artsy Crafty – The ultimate muted military green
Blue-topia – Just as it sounds, the perfect shade of deep blue
Rebel Spirit – Deep chocolate brown creme

I THINK I'M MOST EXCITED ABOUT: NEW BOHEMIAN AND ARTSY CRAFTSY

ZOYA - WICKED WONDERFUL COLLECTION

This is Zoya's Fall Collection.

WICKED consists of 6 stunning foil-glitter metallics. I loved all 6 of these shades! The formula was perfect on each of them. These are so stunning in person, they have so much shimmer to them.






































WONDERFUL consists of 6 stunning elegant cremes. I liked these too, but the formula wasn't a good for these. Most really NEEDED three coats. I only did two and if you look close you can see some thin spots. I normally do 3 coats anyway, so it isn't a deal breaker for me. The formula was bit thin on most of these, which made them a little hard to control. You can see a couple pooled at my cuticles due the thin consistency. Normally I don't comment on a thin or thick polish in a collection unless I notice several of them being that way, which was the case with Wonderful. I know all nail polish companies can have a thick or thin polish here or there. That being said, it wasn't anything drastic, I just need to be more careful when using them, or leave the bottles open for a bit to thicken them up.




































These are available at ZOYA.COM now. They are $7 or $36.00 for each collection (Wicked & Wonderful).